The Australian Life Coaching Society
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BACKGROUND:

The Australian Life Coaching Society began in late 2004. The Founder and President and a coach himself, John-James Angheli, could see how coaching was helping many Australians achieve their highest potential, and ultimately adding value to the world around them. It bothered him however, that only the most affluent members of Australian society were able to benefit from the life changing effects of coaching. He couldn’t help but wonder about the transformative impact coaching would have in Australia if it was available to everyone, not simply those who could afford it.

In something of an experiment, Angheli used an email campaign to send out the idea of the Australian Life Coaching Society to coaches across Australia. Soon there were many members and a small, dedicated Committee who were willing to put in the hours and energy required to build an organisation that has the power to assist coaches meet their own goals to contribute altruistically to the welfare of under-resourced individuals and organisations. After a year of defining the mission of the Society and setting up an operational framework, Angheli’s dream became reality; the Australian Life Coaching Society was registered with the ATO and the Consumer Affairs Victoria on 24 November 2005.

Definitions: (Merriam-Webster Dictionary)

Philanthropy: Voluntary, organized efforts intended for socially useful purposes.
Altruism: unselfish regard for or devotion to the welfare of others
Grassroots: not adapted from or added to an existing facility or operation; totally new
Pro-Bono: being involved or doing work donated especially for the public good

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